added five sample emails to outline initial engagement scenarios

roomlist/accounts/templates/email/engagement/fall-semester.txt

+Dear George,
+
+Welcome back to a new school year here at George Mason University. We hope you're
+as excited about this upcoming year as we are.
+
+Most students move their housing location between years; please set your
+information on your profile at roomlist.gmu.edu/settings so we can show you who
+lives around you.
+
+If you've moved off campus, you can still use our service to find other students
+by major. If you've already graduated, you can delete your account here.
+
+Cheers,
+
+The Roomlist Team
+
+P.S.
+
+To stop receiving these emails, click this link, or sign in to your settings page
+at roomlist.gmu.edu/settings.

roomlist/accounts/templates/email/engagement/new-housingmates.txt

+Dear George,
+
+Since you last signed in a couple days ago, four more students have indicated they
+share your floor.
+
+Have you met any of these students?
+
+Thomas Jefferson, Physics, Class of 2020
+James Madison, Government and International Politics, Class of 2019
+
+Cheers,
+
+The Roomlist Team
+
+P.S.
+
+To stop receiving these emails, click this link, or sign in to your settings page
+at roomlist.gmu.edu/settings.

roomlist/accounts/templates/email/engagement/new-majormates.txt

+Dear George,
+
+Since you last signed in a couple weeks ago, twelve students that share your major
+have joined your floor.
+
+Do you know any of these students?
+
+James Madison, Class of 2020
+George Washington, Class of 2021
+
+Cheers,
+
+The Roomlist Team
+
+P.S.
+
+To stop receiving these emails, click this link, or sign in to your settings page
+at roomlist.gmu.edu/settings.

roomlist/accounts/templates/email/engagement/spring-semester.txt

+Dear George,
+
+Welcome back to a new spring semester here at George Mason University.
+
+Things can change over the course of a school year. We haven't seen you for a couple
+weeks, and we thought we'd check in with you to see if there's anything new under
+the sun.
+
+There are 24 other students on your floor and 38 other students in your major who've
+signed in this past semester.
+
+If you've moved your housing location, or if you've changed your major, you can update
+your profile at roomlist.gmu.edu/settings.
+
+You're always welcome to offer your thoughts at roomlist@lists.srct.gmu.edu, or join
+us at one of our weekly meetings.
+
+Cheers,
+
+The Roomlist Team
+
+P.S.
+
+To stop receiving these emails, click this link, or sign in to your settings page
+at roomlist.gmu.edu/settings.

roomlist/accounts/templates/email/engagement/walkthrough-completion.txt

+Dear George,
+
+We noticed you didn't quite finish completing your profile on Roomlist.
+
+Add your major, and you'll be able to find other students who in your
+major who live on campus near you.
+
+Cheers,
+
+The Roomlist Team
+
+P.S.
+
+To stop receiving these emails, click this link, or sign in to your settings page
+at roomlist.gmu.edu/settings.